Car Sight

BMW gives a deep insight into the design philosophy and development strategy. The program of the BMW Design Night is modular and presents extensive background information about the premium carmaker innovative design culture. Apart from focusing on the long versions of the BMW 5-series designed for the Chinese market, the main focus is an elegant 4-door with a remarkably dynamic relationships: the BMW Concept Coupé Gran.
Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


Bmw concept cs Pics


The concept study represents the display outstanding design expertise of BMW. The BMW Concept Coupé Gran concentrates the fundamental values of the brand. His body design captures an authentic sense of superior dynamic performance and quality elegance. The design style that follows a consistent pattern to the smallest detail, convincingly portrays philosophy as a car manufacturer BMW. As with the 2007 Concept CS, BMW once again sets new standards in the design of four-door sports coupe with a distinctive character. Based on a strong tradition in this segment, the BMW Concept Coupé Gran carries the essence of the brand values of BMW design and the genes in the future. The concept shows the classic features of all BMW coupes: the long wheelbase, the arched hood with a forward-facing lines, the set-back greenhouse, the flat silhouette, coupé-like roofline and short overhangs before the dynamic potential of reflection the vehicle. The surface structures and the fact that the quality of the design is aimed at perfection illustrate the efforts of the BMW high-performance four-door coupes with sporty proportions and the most elegant design. The BMW Concept Gran Coupe, BMW presents the vision of a 4-door, that the exclusivity of a Gran Turismo with the fascination of combining a high-performance sports car. The design concept of the study underlines the expertise of the BMW brand in developing vehicles with a distinctive sporty character that can accommodate more than two occupants. This reflects the special quality of the BMW Group Design philosophy, which consists of accurate and authentic translation of the specific values of the substance in the product design an aesthetically convincing style. The design process is set by a passion for aesthetics and dynamic performance, precision and perfection. This is how uncompromising premium aspiration of a BMW Group product, the unmistakable style of the BMW brand and the precisely defined character of each model are given concrete form.